The Cost Of Website Design In 2017
Are you wondering how much it will cost you to have a website designed in 2017?
This is a common concern for many who are looking to establish their presence online. Others are looking for website redesign and knowing the full costs will allow you to set a budget that suits you. In 2017, there is still no magic formula to knowing the exact amount of money you will need to spend. However, the answer lies in a myriad of factors that will come into play. For example, what type of website do you want to create and how do you want it to function?
This article delves deeper into the various factors that influence the cost of website design in 2017. A rule of thumb to keep in mind is that; the more features you include on your site, the more money it will cost. Also, high-end services will always cost a premium. The wide array of options will ensure that you find what works for you best. There is something or everyone
Website components and their costs
As alluded to earlier, there is no single answer when considering the cost of website design in 2017. To this end, the top factors or elements that affect the cost are highlighted as follows. First, there is the domain name cost. Hosting cost is another vital consideration that must be in place. A professional website will need a Content Management System (CMS) to fully manage the content accordingly. If you are looking to do business with your site, there is a need for eCommerce functionality so that you can sell your products and services. The cost of a website theme and actual design will have to be considered as well. Other vital elements are copy-writing, Search Engine Optimization (SEO), flash design, database integration as well as maintenance cost that is necessary on an ongoing basis. The following is a breakdown of these components and their actual costs in 2017.
1. Cost of the domain name
The domain is perhaps one of the most important elements that identify you online. This unique address works to strengthen your name and brand giving you the authority and credibility needed. To acquire a custom domain, there is need to get it and renew it annually. In this regard, the maintenance cost will have to be factored in. The main advantage is that even if you change your hosting service, your domain name will remain yours ensuring that your clients identify and recognize you accordingly. This name is also pivotal when it comes to online advertising; because you can promote the URL to get more leads and conversions.
Some people choose not to get a custom domain name when they are looking to create free sites. However, to make your site professional, the name is not an option; it is worth the cost in the long run. In 2017, a custom domain name will cost you anywhere from $5 to $15 each year. Domain name providers have different pricing options and what you choose to work with will further determine the actual cost. The key is to work with a reputable service.
2. Cost of website hosting
You cannot do without website hosting services. These services allow your website to be accessible all around the world. The web host will sell you some space on their server so that your site can be ‘housed’ there. To this end, this cost is crucial, and it is an annual cost. It is important for you to take time and consider the importance of a good web host. An excellent hosting service will ensure that your site is available to the people faster without any delay. If there are a malfunction and the site crashes, the technical support should be efficient and convenient. In other words, the hosting service can determine how successful your site is. Therefore, do not be too quick to choose the cheapest web host you find online.
There are hosting services that are free of charge, and this might not be ideal for you if you are seeking to do professional business online. The cost of decent website hosting services will range from $75 to $200 a year. The cost might be influenced by the traffic your site receives and the hosting features provided. The more features you have, the more you can expect to spend with your website design endeavor.
3. Cost of (CMS) Content Management System
A website design that is to perform optimally must incorporate a CMS. This is a tool that allows you and your employees to add or remove elements from the site without interfering with complex coding and sensitive files. This way, you can take control of the site through a simple back-end operation. Any progressive site has to have this in place because simple edits are necessary to keep the site updated and relevant. There are Content Management Systems that are free of charge. It will all depend on the type of functionality you require. The cost of CMS will range from free to $15,000 annually; all depending on what you choose. Paying for a CMS will give you more power and flexibility. However, going with a free option can save you some good amount of money to bring the overall cost of website design down.
4. Cost of eCommerce functionality
There is a lot of work that goes into adding a quality eCommerce application to a website. The successful development of this functionality will ensure that a website can sell its products and services. For this function to work, there must be a full integration of a shopping cart, shipping systems, payment options and accurate product pages that are appealing to the customer. The amount of time it takes to make sure that all parts are working smoothly is what will cost money. There are free eCommerce applications available but finding something that fully works seamlessly is the focus here. It goes without saying that having this element added to your website will cost you more money. For the initial investment, you can look forward to spending anywhere between $500 and $5,000. Maintenance can be another cost to factor in going forward.
5. Cost of theme creation and overall website design
The theme you choose to have your website should have a feel of what you are selling. It should identify your brand and appeal to more people. There are many free website themes around, and at the same time, there are high-end themes available as well. An expensive theme will be more unique and can make your site stand out in the online space. Therefore, investing money on a good theme has its merits. Choosing an ordinary theme will mean that you get in line with all other ordinary looks online. Whatever you decide, you are looking to have an initial investment of about $250 to $20,000. Yes, there are people who spend $20,000 for a website theme, and the functionalities therein are mind-blowing, to say the least. Choose what works best for you.
6. Cost of copy-writing
Many people looking to have websites overlook this cost a lot. However, your website cannot function without proper relevant content. Consider the number of pages your site will have and the more the pages, the more material you need as content. A professional SEO writer will produce the right keyword-rich content to ensure that your site is found on search engines. There is no alternative to content, and without it, there are no leads to talk about. This cost can be an ongoing one because you will need to update your information to give that fresh outlook regularly. It is also very healthy to have new content for updated search results. Per article or page, one can look to spend anywhere from $50 to $500. Some webmasters will handle their content personally, and if you do not spend money for copywriting, you will need lots of time to create the content.
7. Cost of Search Engine Optimization (SEO)
Website design costs in 2017 must include SEO. This is the process in which your site and content therein are fully optimized to be more relevant to the people through search engines. As hinted above, it is a process that will incur a continuous cost. This cost can be high or low depending on the type of work put into it. The fruit of good SEO is better site visibility, more traffic and better leads to the site. This is the sure way to make sure your online work is paying you dividends. Among the tactics that an SEO Expert will look into include; link building, keyword targeting and research; among many others. Working with a result-oriented agency or expert is the key to enjoying the yields of SEO. Per month, this service will cost anywhere from $ 300 to $1,500.
8. Integration of database
This will entail the addition of different elements to the website. There is the need for a meticulous process if success is going to be achieved. Sites that consider this element will have a better online presence. This tool can cost a pretty penny which ranges from $ 5,000 to $20,000 for every integration done. It is a worthy consideration if you are looking to take your website design to a higher level.
9. Flash or multimedia design
Multimedia or flash elements play a very crucial role. They are more attractive to people and can make your site stand out. Also, people can include helpful demos of interesting interactive material for the visitors. Again, the cost of this addition will depend on the type of functionality needed. The average cost of this feature can start from $250 to $10,000 for every level of interactivity needed. It is not recommended for service businesses looking to make an impact in search engines but can be pretty sleek. We don’t recommend Flash.
10. Cost of website maintenance
Site maintenance is necessary if your site is to be maintained, updated and managed correctly. This is to make sure that visitors get the very best of your site at any time. Search engine rankings for your site will be high if proper maintenance is observed. This annual cost can range from $ 500 to $1,200.
Categories of websites and their costs
The above elements will work to determine the cost of your site design. To further narrow your search for the answer to the 2017 website design cost question, consider the type of site you want to have. There are four main types or categories of websites which include, small business site, corporate site, eCommerce site and database site.
1. Small business site or informational site
This type of website will have no more than 16 web pages. It can have stock photos, custom graphics with limited or no flash design. The cost of this site in 2017 will range from $2,000 to $6,000. The final cost will depend on the service you choose to work with but this is the overall pricing for 2017.
2. Corporate website
This site can have up to 75 pages with use of flash functionalities. The sites are high quality with a CMS integrated therein. Calendars, intranet and a web site search element are among the common additions that it may contain. In 2017, the range is about $10,000 to $25,000.
3. Ecommerce site
The site may hold up to 1000 products and will include a payment application, images and product details, shipping and customer administration and support elements; among others. Some people will also seek to customize their site to have even more additional features as they desire. This is also geared to attracting more visitors and making the whole experience more enjoyable. This type of site must really appeal to customers for there to be good success. Extra care and perhaps extra cost are not uncommon. This site will set you about $5,000 to $15,000.
4. Database or web application site
This is a highly dynamic site that can have up to 2000 pages. It will feature a control panel, interactivity tools, enterprise database, programming skill sets that are advanced, among others. The cost range is $6,000 to $35,000.
This is a detailed guideline on website design costs in 2017. There are design companies that have price calculators on their sites and this can save you time to get a suitable quote. You can get a very affordable site at the same time get a high-end one as desired. Either way, make sure to go for what you want as you seek to get full value for your money. It also pays to have a responsive site in 2017; this will translate to better performance.